Alphabet (GB) Limited Opiniões 

114
•
TrustScore: 1.5 em 5

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Classificada 1 em 5 estrelas

My vehicle had a service during my lease and they didn’t believe it was completed even though it was organised through alphabet as I had the maintenance package and the vehicle was collected. They hav... Ver mais

A empresa respondeu

Classificada 1 em 5 estrelas

Shocking, responses take 5 days plus if you are lucky enough to get one. All processes are antiquated, especially if you have a cherished plate. You will be told one action will be taken on... Ver mais

A empresa respondeu

Classificada 1 em 5 estrelas

Had it with Alphabet. Firstly they provide us with two leased new Ford Transit Courier vans which are not fit for purpose - constant issues with hands-free system, batteries and now the doors are fai... Ver mais

A empresa respondeu

Classificada 1 em 5 estrelas

If I could leave zero stars I would. Leased car from them via Pink Car Leasing, never again. Cannot get through to anyone on the phone number provided despite having a fault being flagged on the dashb... Ver mais

A empresa respondeu

Informações sobre a empresa

  1. Serviço de arrendamento

Escrito pela empresa

As a leading provider of business mobility, we enable our customers to manage their corporate mobility in an economical and sustainable way with tailored end-to-end solutions. Founded in 1997 as a division of BMW Group, we offer a wealth of international fleet management and leasing knowledge and experience. With both car and vehicle funding and management expertise, we are committed to excellence in everything we do. Our comprehensive portfolio of products and services includes emobility consulting and funding as well as corporate vehicle sharing and risk management. Based in Farnborough, Hampshire, we manage over 131,000 cars and light commercial vehicles in the UK. Internationally, Alphabet is ranked fourth in the European market, operating in 38 countries with a fleet of 760,000 vehicles.


Informações de contacto

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TrustScore: 1.5 em 5

114 opiniões

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1 estrela

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Respondeu a 97% das suas opiniões negativas

Geralmente responde em 14 horas

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Todas as opiniões

(114)

44 opiniões nos últimos 12 meses

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Classificada 1 em 5 estrelas

In my opinion worst leasing company

I have been leasing for a long time and the experience with alphabet has been the worst. Never missed a payment but Alphabet informed Experian that I missed a payment, got a parking fine and they messed it up. I had debt collectors due to no payment of fine. I have an email confirming it was paid... Now they want to charge me for road tax. How do they inform me ? An invoice has been raised. Spoke to finance they can't spread the cost unless I am happy for it to affect my credit rating.

18 de novembro de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Good afternoon Ahmed, I am sorry to hear of the experience you have had with us and would like to understand more so I can help to resolve your issue. Please get in touch with me at customerexperience@alphabet.co.uk or on 0370 0120 342 so we can assist you.
Many thanks,
Gemma

Classificada 1 em 5 estrelas

Direct Debit at your peril

Took initial 3 month deposit from my bank OK but then claimed a further 'amount' roughly equivalent to 4 months. Managed to speak with them and promised a refund within 3 days. Repayment not made! Letters to CEO not answered so far so I have requested that my bank reclaims the money and stop placed on current DD. I have offered to continue payments only via invoice or via my setting up a Standing Order to protect myself. My solicitor is on notice to protect my credit file with instructions to look for correction and compensation if necessary. 24 months to go with hopefully less problems - but their admin systems area mess so not hopeful.

25 de outubro de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Good morning, I'm sorry to hear your thoughts on your recent experience and the lack of response. I've requested further details for you however in the meantime, if you’d like to speak to a member of the team, please get in touch with Customer Experience at customerexperience@alphabet.co.uk or on 0370 0120 342.
Many thanks,
Gemma

Classificada 1 em 5 estrelas

Awful customer service

Awful customer service completely uncontactable, when you did get in contact they'd never reply to that email. Dismissive of issues, would never use again. Had a decent car with them for two years but the car was the only good thing .
Edit to reply: I emailed my nominated customer service agent, via their company email, numerous times without response. Not just once. Several times. Nothing. Ever. Not even a courtesy reply .
Update. Funnily enough now I've left a bad review they won't leave me alone! Multiple calls and voicemails. Couldn't contact them for normal service but publicly shame them and they're all over it.
Please stop calling. I have no interest in speaking to you.

2 de outubro de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Good morning Gary, I've tried to reach out to you directly a few times this week and left some voicemail messages. I am sorry I haven't been able to speak with you, and I am still keen to understand more. If you would prefer to converse by email, please do share this on customerexperience@alphabet.co.uk.
Thank you, Gemma
--------------------------------------------
Hi Gary, I'm so sorry to hear your thoughts on your experiences with us and am keen to learn more so that we can make improvements. Please could you get in touch with our Customer Experience team at customerexperience@alphabet.co.uk or on 0370 0120 342 with the details around your concerns, so that we can understand more.
Many thanks,
Gemma

Classificada 1 em 5 estrelas

FRAUD company

FRAUD company. They illegally taken over £5k DD out of my account!!. I have no car leased with them. I have not instructed them or signed a DD mandate.
They asked for info I sent them it all. All I get is an error has occurred!!
An error!! I asked them to send me a copy of the dd mandate/ or evidence of who instructed them to take a DD.
Even better which car do I have, as the car in my driveway is bought and paid for and nothing to do with ALPHABET!
I’m now over drawn it’s Friday. Zero money over the weekend. FRAUD FRAUD FRAUD- no answers being provided!

19 de setembro de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

We’re so sorry to hear about your recent experience and appreciate you bringing this to our attention. We would like to assist you in resolving this matter.
Please reach out to our Customer Experience team at customerexperience@alphabet.co.uk or call us at 0370 0120 342. Thank you for your understanding.
Many thanks,
Gemma

Classificada 5 em 5 estrelas

I felt compelled to write a review…

I felt compelled to write a review seeing all the 1*. I have used Alphabet (via my company) for about 12 years now and have always found them honest and respectful. Furthermore, their ability to go above and beyond (i.e. with ordering dates near plate change and willingness to defer a few weeks for a new plate :-) is welcomed.

8 de setembro de 2025
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Resposta da Alphabet (GB) Limited

Hi, thank you for your fantastic feedback! Your support means a lot to our team in Alphabet, and we’re committed to maintaining this level of service for all our customers. Thanks so much for your continued loyalty, it's really appreciated.

Many thanks,
Gemma

Classificada 1 em 5 estrelas

The company is a disgrace and should…

The company is a disgrace and tshould not be allowed to operate. I leased a car through them then had to chase them for 3 months to pick up the car after the lease finished. Then I requested & paid the final invoice which was inclusive of excess mileage. Then apparently invoiced me for excess mileage which I never received then added a series of missed payments on my credit file for my monthly hire 8 months after I gave the car back and now I cannot speak to anyone willing to help and now stopping me getting a mortgage and not one employee cares. The worst customer experience you could ever receive how is there not a ombudsman regulating their extremely poor practice?

28 de agosto de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Hi Del,
Thank you for providing us with your additional details.

I’m sorry to learn that you haven’t been satisfied with the service you’ve received from Alphabet.
Having spoken to our Customer Experience team, I’m aware that your complaint has been thoroughly reviewed and a decision reached. If you have any new information that could help with your case, please do make it available to us.
Otherwise, I can only apologise that you remain dissatisfied and thank you for allowing us to review your concerns.

Many thanks,
Gemma

-------------------------------------

Hi Del. We are sorry to hear your thoughts on your recent experience and hope that the issue is now resolved. If it isn’t, please get in touch with our Customer Experience team at customerexperience@alphabet.co.uk or on 0370 0120 342 so we can assist you.
Many thanks, Dave.

Classificada 1 em 5 estrelas

Extremely pathetic customer service

Extremely pathetic customer service
The lease contract has ended over a month ago, payment for excess mileage paid and account closed
Inspite of that getting repeated invoice e mails, when i ring, no one has a clue as to what is happening
Disappointing, below average lease company
I have always been with Lex Autolrase and they are great
Glad thst my contract has finished, will never go with them, stay away !!!!

26 de agosto de 2025
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Resposta da Alphabet (GB) Limited

Hi Kakali, we appreciate you taking the time to express your concerns about your recent experience. Your satisfaction is important to us, and we would like to assist you further. Please contact our Customer Experience team at customerexperience@alphabet.co.uk or on 0370 0120 342. We look forward to hearing from you.
Many thanks,
Holly

Classificada 1 em 5 estrelas

Won’t use this organisation again!

Having read almost every review on here it is extremely concerning that this organisation is still providing terrible customer service in all departments and not learning from previous very poor customer experiences.

In respect of my issues. I have leased a BMW from this organisation for the last 3 years.

Earlier this year I changed my bank details for monthly repayments which they confirmed was received and in place. Subsequently they attempted to make a payment from my previous closed account which of course failed. Very quickly a missed payment was recorded on my credit file, and I didn’t pick up the missed payment immediately as I was working overseas at the time. Once I notified them they advised they would adjust my credit report as it was their error. However I did have to chase them up the following month as it wasn’t done.

After recently checking my credit report, I found they had recorded a missed payment for July which was incorrect, payment had been made. I called their collection department who quite proudly informed me I was not the first customer this week to complain that this has happened. I was assured that it would be amended within 2 weeks.

I cannot trust this organisation to record accurate information on credit files, so therefore I am having to spend over £25 a month on checking my credit files to ensure they are not recording false information which is unacceptable.

I have never had any issues with other credit agreements being accurately recorded on credit reference reports.

Would not use this organisation again when I am looking for my next lease vehicle.

20 de agosto de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Hi Matt, we’re sorry to hear your thoughts on your recent experience with Alphabet. There was a brief, isolated issue relating to credit reporting earlier this month, which was quickly resolved within three working days. Since speaking with our Customer Experience team, they assured me that everything has now been rectified for you. Again, I’d like to apologise for the experience you’ve received and any additional stress this may have caused. Many thanks, Holly

Classificada 1 em 5 estrelas

Absolutely Abysmal Experience

We took delivery of a brand new VW vehicle from Alphabet GB Limited in September 2024, and from that point forward, it has been nothing short of a disaster. The car has spent more time in the garage than on the road – we’ve only had 52 days of usable time with the vehicle in nearly a year. That’s not just inconvenient, it’s completely unacceptable.

In January 2025, we attempted to reject the vehicle due to its persistent faults. Alphabet GB’s response? Total radio silence. They failed to follow their own complaints procedure, ignored repeated calls and emails, and made absolutely no effort to resolve the matter. Their communications are appalling – no one ever picks up the phone, no one ever calls back, and getting any meaningful response is like trying to get blood from a stone.

We’re now caught in a situation so ludicrous it would be laughable if it weren’t so infuriating: the vehicle is not as described, the company is uncontactable, and we’re effectively trapped in a one-sided agreement with no support, no solution, and no accountability. We’re left asking the ridiculous question – how do you complain about a complaints department that doesn’t function?

This company has demonstrated an utter disregard for customer service, accountability, and professionalism. If you’re considering Alphabet GB for your vehicle leasing needs, do yourself a favor: run in the opposite direction.

Update in response to Alphabet's reply:
No one has contacted me, and the customer experience representative is not returning my calls. What am I supposed to do? This is ridiculous.

3 de julho de 2025
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Resposta da Alphabet (GB) Limited

"Edit"
Hi Simon, apologies for the delayed response, I understand that your case handler has now been in touch to discuss your concerns and work towards a resolution.

Many thanks,
Holly

Dear Simon, we can see that you have been in contact with our Customer Experience team and that they have been working with you to investigate the issues you raised. Should you require any further assistance, please do get in touch with your Alphabet Customer Experience contact.

Many thanks, Tasha

Classificada 1 em 5 estrelas

A very poorly run company

A very poorly run company. Many different departments issuing very different advice and no central log of calls or decisions. I’ve been messed about for 4 months from department to department and still no outcome after returning a new car which was problematic.

Update:

And the cherry on top of the cake, is due to being wrongly invoiced for a car I haven’t owned for 4 months. This company have now marked me with unpaid invoices and now my business credit rating is impacted and I’ve just been refused credit with a competitor.

Awful experience from start to finish. Avoid at all costs if you can.

24 de junho de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Hi Simon, I am sorry to hear that you’ve had a difficult experience with Alphabet. We strive to offer an effortless service for all our customers, and I am sorry to learn on this occasion the service received is below expectation.
Our Customer Experience team will be in touch with you in the coming days to discuss your concerns so we can help resolve your issue. If you would like to speak to a member of the team in the meantime, please get in touch at customerexperience@alphabet.co.uk or on 0370 0120 342 so we can assist you.
Many thanks, Tasha

Classificada 1 em 5 estrelas

Don’t use this company

They are a computer says no company. Once my contract ends I would not use this company again. You can’t talk to customer services, my car is pointless to have. Had BMWs for over 12 years. Will never buy another one being told I had no choice but to use this company for business finance

13 de junho de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Hi Mark, we’re very sorry to hear your thoughts on your recent experience. If you’d like to speak to a member of the team, please get in touch with Customer Experience at customerexperience@alphabet.co.uk or on 0370 0120 342.
Many thanks, Tasha

Classificada 1 em 5 estrelas

During the Christmas period

During the Christmas period, Alphabet was scheduled to collect our company vehicles but failed to do so. Following this, we contacted them and were given clear assurances that we could keep the cars in a safe location and that all associated costs would be covered by them.

However, Alphabet later denied responsibility for the vehicle collection charges, acknowledging only the storage fees. We explained that, having cancelled our insurance policies on the vehicles, we had no option but to arrange for a third-party storage provider to collect and store them—based on Alphabet’s earlier commitment to cover all related costs.

31 de dezembro de 2024
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Resposta da Alphabet (GB) Limited

Hi Saleem, thank you for reaching out and sharing your experience with us. We apologise for the inconvenience you have faced, and understand your frustration. We are keen to learn more so we can help to resolve your issue. Please contact our Customer Experience team at customerexperience@alphabet.co.uk or call us at 0370 0120 342, we look forward to assisting you further.
Many thanks, Tasha

Classificada 1 em 5 estrelas

This company is useless

This company is useless. They riddle their way out of anything by just ignoring customers, offering offensive “goodwill” gestures and then closing complaints.

Do not lease a vehicle with Alphabet!

6 de maio de 2025
Opinião espontânea
logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Hi Phil, we’re sorry to hear your thoughts on your recent experience. If you’d like to speak to a member of the team, please get in touch with Customer Experience at customerexperience@alphabet.co.uk or on 0370 0120 342.
Many thanks, Tasha

Classificada 1 em 5 estrelas

As an Alphabet customer this company is shocking …

As an Alphabet customer this company is terrible. I had to pay out £78 of my own money to get a vehicle repaired as the dealership is took it to was not in their maintenance list. I was told on 3 occasions that I would be reimbursed and despite calling and emailing i am still waiting to be repaid. DO NOT USE THIS COMPANY of Scammers

25 de março de 2025
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logótipo da Alphabet (GB) Limited

Resposta da Alphabet (GB) Limited

Hi William. We’re sorry to hear your thoughts on your recent experience and are keen to learn more so we can help to resolve your issue. Please get in touch with our Customer Experience team at customerexperience@alphabet.co.uk or on 0370 0120 342 so we can assist you.
Many thanks, Tasha

Classificada 1 em 5 estrelas

Zero response, terrible service!

Paid on time for 3 years and when it’s now coming to them collecting the car not getting a single response! Been trying since 29/03 for a return date, email back said a response in 5-6 days still no response. Emailed CS, returns and requested manager to email me nothing.

Will not recommend them to anyone.. I know they are delaying it for me to pay for MOT.

Will be making a formal complaint.

EDIT: If only your responses to important things like returning a car were as quick as your responses to trust pilot reviews! Definitely something your business should re-consider being a priority!

29 de março de 2025
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Resposta da Alphabet (GB) Limited

Updated response:

Hi Kayleigh, I’m sorry to learn that you haven’t been satisfied with the service you’ve received from Alphabet. I understand your frustration regarding the delays in communication and the return process for your vehicle.
Having spoken to our Customer Experience team, I’m aware that your complaint has been thoroughly reviewed and a decision reached, with your vehicle collection booked in.
If you have any new information that could help with your case, please do make it available to us. Otherwise, I can only apologise that you remain dissatisfied and thank you for allowing us to review your concerns.
Many thanks, Tasha

//

Hi Kayleigh, I’m sorry to hear your thoughts on your recent experience with Alphabet. We strive to offer an effortless service for all our customers, and I am sorry to learn on this occasion, the service received was below expectation.
I can see that you have been in contact with our Customer Experience team, your case handler will be in contact with you this week to discuss your complaint further and work towards a resolution.

Many thanks, Tasha

Classificada 1 em 5 estrelas

Avoid! Don't impact your business!

Unfortunately, my experience with Alphabet has been disappointing. Due to issues with the car manufacturer, my vehicle was never delivered. While I understand that supplier delays are sometimes unavoidable, it is concerning that Alphabet appears to have no control or influence over its suppliers, despite being part of BMW UK. One would expect a company of this scale to have processes in place to mitigate such issues and provide resolutions for customers.

Additionally, the handling of my complaint has been unsatisfactory. I was assured that Georgie, from the complaints team, would provide an update on Monday, 1st April. However, no update was given, and despite my email on the same day requesting to cancel the contract while continuing to pursue the complaint, I received no response by Tuesday, 2nd April. When I attempted to call, I discovered that the office was closed for training. It is highly frustrating that the company would shut down all phone lines for training rather than maintaining a skeleton staff to assist customers.

I was informed that I could terminate the contract penalty-free, yet my cancellation request has gone unanswered. The email was sent to a shared mailbox, and even after escalating the matter to Gemma Fisher, the manager, I still have not received a response.

This level of service is unacceptable, and I would caution others to carefully consider their options before dealing with Alphabet.

2 de abril de 2025
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Resposta da Alphabet (GB) Limited

Hi Daniel, I am sorry to hear that you have not been satisfied with the service you’ve received from Alphabet, this is not the experience we are striving to achieve. I have spoken with our Customer Experience team, and they have investigated the issues you’ve raised. Your case handler has been in contact to discuss your complaint and will continue to seek a resolution. Many thanks, Jessie

Classificada 1 em 5 estrelas

Tried to Novate a finance agreement

Tried to Novate a finance agreement, after checking their T&C'S I met everything but still had a firm NO. Even offered to make all outstanding payments in advance on Novation which was still a NO. My BMW dealer said Alphabet do not Novate lease agreements and they have never known a Novation be agreed, so why do they offer it. They would not engage in a conversation and would not explain their decision.

14 de março de 2025
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Resposta da Alphabet (GB) Limited

Hi Philip, I’m sorry to learn that you haven’t been satisfied with the service you’ve received from Alphabet. Having spoken to our Customer Experience team, I’m aware that your complaint has been thoroughly reviewed and a decision reached. If you have any new information that could help with your case, please do make it available to us at customerexperience@alphabet.co.uk or 0370 0120 342. Otherwise, I can only apologise that you remain dissatisfied and thank you for allowing us to review your concerns. Many thanks, Tasha

Classificada 1 em 5 estrelas

Awful Company!

If I could give 0 stars I would! Driver line is diabolical to use, so many menu options to pick from, followed by more menu options and then on hold for a lifetime to speak to anyone! Maintenance package is a joke, drivers sat in a pre-booked service appointment waiting for authorisation for a bloody oil change! Previous to this had to wait hours for new tyres to be fitted. The whole service is a joke!

13 de março de 2025
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Resposta da Alphabet (GB) Limited

Hi Cheri, I am sorry to hear that you’ve had a difficult experience with Alphabet. We strive to offer an effortless service for all our customers, and I am sorry to learn on this occasion the service received is below expectation.
Our Customer Experience team will be in touch with you in the coming days to discuss your concerns so we can help resolve your issue. If you would like to speak to a member of the team in the meantime, please get in touch on customerexperience@alphabet.co.uk or 0370 0120 342, so we can assist you.

Many thanks, Tasha

Classificada 1 em 5 estrelas

For anyone that isn't aware

For anyone that isn't aware, Alphabet (GB) Limited is owned by BMW. It's interesting that we lease a BMW IX from BMW in Shrewsbury and they told us there was nothing wrong with the car. We then sent it to BMW in Stafford with its constant, never ending problems and it has spent more time in the BMW garage getting 'repaired' than it has on our own driveway. We have tried rejecting the car as it simply is not fit for purpose but Alphabet i.e. BMW keep telling us that we have to pay them to get out of the leasing contract even though the car is constantly faulty. I am now attempting to get a full list of problems that we have experienced with the car from both BMW garages and surprise, surprise, they want to speak to me but every time I ring them back they are busy and emails do not get answered. What a surprise. DO NOT TRUST THIS COMPANY. DO NOT TRUST BMW.

11 de março de 2025
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Resposta da Alphabet (GB) Limited

Hi Lynette, I’m sorry to hear your thoughts on your recent experience with Alphabet. I can see that you have been in contact with our Customer Experience team and your case handler reached out this week to look into your concerns. We appreciate your patience and would love to hear back from you when you have a moment at customerexperience@alphabet.co.uk

Many thanks, Tasha

Classificada 4 em 5 estrelas

A good experience

Our dealings with Alphabet GB were that we purchased from them our sons ex lease car.
When I saw the reviews on here for this company we almost said to our son we would not bother. We expected it to go wrong.
However, being fair about it, the process went very smoothly and in the main they were very good to deal with.
They communicated well with us, explained the process throughout and generally speaking everything happened exactly how they said it would, without any problems.
The only very slight negative we would have is that at one point we emailed 4 specific questions to them but they only answered 2 of them in their reply. We had to email again to get the other 2 questions answered.
Other than that though, our dealing with them were very good.

28 de fevereiro de 2025
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Resposta da Alphabet (GB) Limited

Hi Alison, thank you so much for the lovely feedback, it's greatly appreciated. This is the service we strive to provide for all our partners and customers, so we're very glad to hear from you.
Many thanks, Tasha

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