Awai Opiniões 

I was going to sign up and try their course, but then I changed my mind. I told the person, I was assigned to, but I continued to be charged monthly, without my authorization (automatically withdrew from my credit card). When I realized what happened, I sent an email, telling them to stop withdrawing from my credit card, that I withdrew from their course. However, up until I complained about automatic withdrawels and asking them to stop; they took money from my account. The lady I was assigned to, should have told them that I withdrew and I should not have been charged for services I did not benefit from.

AWAI is the leading master of everything to do with copywriting. They have so many amazing programs, they teach you step by step how to make a living as a writer, whether you want specialise in blogs, newsletters, sales emails, white papers, case studies, etc. they have over 80 different courses, and they will support and guide you all the way through.
I am a bit shocked to see some of the bad reviews, it’s mainly about being bombarded with emails from them, and nothing to do with what and how they teach and what’s in their courses.
Just unsubscribe from their emails then!
They are very well known and respected, the absolute leading copywriter training, the best of the best, so I think it’s very unfair some of the reviews here.
They are a friendly, lovely and welcoming group, also a facebook group where you get feedback and advice.
With AWAI, you can make your dream of making a living as a writer happen.
I can’t recommend it enough. Go for it!

I had a boss who, because he hated writing, threw me into creating, scheduling and sending out direct response emails to his list (in addition to answering tech support tickets). He sent me Joe Sugarman's Adweek Copywriting Handbook and Evaldo Albuquerque's 16 Word Sales Letter.

And this is where I discovered AWAI. I first signed up for their Barefoot Writer Magazine, and, as I found I was good at writing those emails, then signed up, worked through, passed and got certified through their then Six Figure Accelerated Course for copywriters. From there, I went to their Infinity membership, which is access to all their courses. Still loved it, so I upgraded to Circle of Success which includes copywriting reviews at any time and one on one mentoring in addition to all their past and future courses. I also signed up for their FlexPass, which let me get access to certifications, which they then switched to lifetime access from subscription, which was awesome.

I've also take and passed several of their higher level certifications. Is there a lot of emails? Yup. It's a copywriting education company after all, so this should be expected. Is is a lot of work? Heck yes, but if you love to write this shouldn't be an issue. Are they a scam? NO. For the right person willing to work on their craft, get feedback and that wants a community of like-minded people, this is the perfect place to be.

They are always approachable, very helpful and support is stellar. And they're willing to work with you on payment options. When I signed up to Circle of Success, as it was in USD and I'm Canadian, there's a 40% extra charge because of our exchange rate. But they worked with me and we worked out spreading out payments over 3 years.

If you want to be a copywriter, this is the place to be. I've never regretted investing with them.

Instant regret signing up for a resource they were offering as they then spammed me with multiple emails a day. I unsubscribed.

After I have had time to understand what the main purpose of this group may be, I am not happy at all.

Last month, May 2025 and this month, June 2025, I have been charged $69 without explanation. I paid the $49 yearly membership fee and have been going through the multitude of online info available on their website. Most of the information I found is old, recycled writing lessons.

It would seem the intent of this group is to encourage people with no writing skills to pursue their interest. However, the constant assault of email marketing to the members makes me think otherwise. How would a novice writer know what they need? I promise you, they could not possibly know.

In case you are wondering why I joined this group, it was two-fold. One, I knew of no other writers group other than the screenwriters guild, groups for magazine writers and novelist organizations. I failed to do my due diligence while looking for an affiliation for writers. That’s on me. Two, I was left with the impression that the group has their finger on the current pulse of the state of copywriting and associated writing disciplines. Once again, this appears to be not true. This is the main reason I was willing to join AWAI. It is a bad decision I regret.

Now that I have done my due diligence, I have come find some solid information. There are at least 30 organizations writers could join and actually benefit from in the USA alone. There groups for genre-specific, specialized, trade, support, commercial, creative writers and literary agents groups. When searching, do not mention AWAI because they work hard to have SEO results only show their postings.

As I write, I have found absolutely no publishing firms, broadcast facilities, advertising companies or any other group that puts any stock in a AWAI membership. College level education counts because it is accredited! I have found no information on whether or not AWAI has any accreditation. No response from them.

In May 2025, I ordered a product through AWAI from a man who helps build websites for writers and advertise their abilities, etc. I never got access to this website. I thought the $69 charge to my credit card had finally gone through. Wrong again. I do not know what the charge was for last month or this month. I still have not received a response from anyone with AWAI.

From a more pessimistic point of view, I get the feeling that the people who run AWAI are simply recruiting new people to write copy to help them sell more memberships and buy more courses. I could be wrong, but am I?

One curious thing that occurred to me is this: If AWAI centers themselves on copywriting, who is writing their online magazine? They do not seem to be looking for magazine writers. They certainly have access to thousands of would-be writers, but that is another story.

By the time you read this review, I should have successfully canceled my membership.

My sister signed up for a class with them through alink I sent her, so I ended up getting some of the emails reagarding this situation. It was about a $30 class, then aweeks later she gets a bill for $287 for a class she never signed up for. They took care of it right away, but if they have to resort to that kind of garbage business to survive, you have to wonder what shapre they're really in--and why. I bet I know!

This is a rip off!! They constantly want to lure you in by "lowering" their price. You cannot trust people with that mindset.

AWAI was full of information. In fact, you will get information overload if you purchase one of the programs and you'll find it hard to focus on one place to begin learning.

On top of that, you will receive, tons, and I do mean TONS of emails from AWAI's very own copywriters that are using the material that they teach ON YOU as the student/consumer persuading you in MULTIPLE upsells back to back until you unsubscribe from the emails. I purchased one course, and then was persuaded to upgrade, and then was CONSISTENTLY emailed back to back on how I should upgrade again and again. I eventually left the program altogether with the little bit of information that I did get from what I purchased. Just stay away from them.

The problem with this place is that it's too full of information. Don't get me wrong, it's great information, and overseen by editors, so it's all clear, but there is just. so. much. I want it all.
I've been slowly buying this stuff for years, and it's completely ruined me for writing long, flowery prose.

Along with all the programs on how to find clients, and templates on how to do just about any copywriting assignment someone will toss your way after you check their job board? That's handy too. But which one to use? How will I ever choose?
I spend more time deciding which template to use than I do the actual writing assignment. It's terrible.

Another thing? The whole site is written by a bunch of copywriters. Good ones. Reallllllllllly good ones.
Hide your credit card before you get on the site.

Don't buy anything. Just read the hundreds of free articles. When your're finished with that, THEN pull out the card and get what you have found you gravitated to.

It may be B2B, email, video scripts, UX, long form sales letters, novels, blogs, white papers, newsletters.... see what I mean? Too much information.

Check them out, but if you have any real writing interest, hide that card, or you'll end up getting that invitation to the infinity program and having access to the whole site.

Dammit, now I'm a well-paid writer.

I made myself member of the barefoot writers club and subscribed in the main basic course ‘The All In Method’ which is helpful but you have ‘to pilot’ a bit and pick the right grapes in all what they offer. And that is a lot …
They are very good sellers and are very persuasive, actually they build up their sales letters and client relation very clever. This alone learns you a lot.
Mainly for writing in a business context, if you have more artistic ambitions that I did’t try out yet.
Up to you to check what suits you.
In my experience honest and reliable in the financial matters. There is no abuse of credit card and payment issues are handled correct.

To me, this website is an extensive "mess" of ADS... LOTS of ads to purchase other programs and services etc., articles, videos
(I believe I can find all this information for free elsewhere).

I think it's cluttered, overwhelming and unmanageable... And not least FULL of more stuff you must pay for one by one