Aura Opiniões 1351

TrustScore: 5 em 5

4,9

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Leia as opiniões dos outros

Classificada 5 em 5 estrelas

Aura is an exceptionally professional and compassionate company I wouldn't hesitate to recommend...they know exactly how lightly to tread under the trying circumstances for their customers, while stil... Ver mais

Classificada 5 em 5 estrelas

Nice people great sympathetic service. I needed, due to various reasons, to change my funeral requirements. They kindly waited for me to sort some issues out but kept in touch which made me focus... Ver mais

A empresa respondeu

Classificada 5 em 5 estrelas

It was easy to sort out & was excellently explained to us by Roddy. He answered all our questions & didn’t pressure us. I would definitely recommend Aura. Service was excellent from start to finish.

A empresa respondeu

Classificada 5 em 5 estrelas

Aura had the best price. Not pushy And rhe customer advisor had a lot if empathy. Paid over the phone no forms to complete (at my request) .i recevied the what next Booklet within 2 days I would... Ver mais

A empresa respondeu

Informações sobre a empresa

  1. Crematório
  2. Agente funerário

Escrito pela empresa

Aura is a family-run, five-star-rated provider of direct cremation plans, helping families across mainland Britain secure peace of mind for their future. We offer affordable, prepaid funeral plans with no hidden fees, ensuring everything is taken care of when the time comes. Our mission is to make end-of-life planning simple, clear, and approachable. With a focus on trust, transparency, and compassion, we guide our customers through the process, providing all the details they need to make an informed decision that they're comfortable with. At Aura, we believe that planning ahead shouldn’t be overwhelming or expensive. That’s why we include all essential services in one low price, offering financial security and reassurance for you and your loved ones. We also provide time-of-need services for families who require immediate assistance, offering dignified and affordable direct cremations without compromise. Our caring team is here to guide you every step of the way, ensuring everything is handled with care and sensitivity during a difficult time. Rated highly for our caring approach and exceptional service, we are proud to be trusted by thousands of families to deliver affordable, dignified, and stress-free funeral arrangements.


Informações de contacto

4,9

Excelente

TrustScore: 5 em 5

1 mil opiniões

5 estrelas
4 estrelas
3 estrelas
2 estrelas
1 estrela

Respondeu a 100% das suas opiniões negativas

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Como esta empresa usa o Trustpilot

Veja como as respetivas opiniões e classificações são obtidas, classificadas e moderadas.

Na Trustpilot, as empresas não podem oferecer incentivos ou pagar para esconder opiniões. As opiniões pertencem a cada um dos utilizadores e não à Trustpilot. Saber mais

Classificada 4 em 5 estrelas

Clear and concise

Clear information about service levels and tariffs. Concise documentation, no frills. All completed without delay yet no rush, just right.

6 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello Huw,
Thank you for taking the time to leave us a review. I’m really pleased to hear that you found everything clear and straightforward. If there’s anything we could have done to make your experience better, I’d genuinely love to hear your thoughts. Please feel free to get in touch and let me know.
Best wishes,
Roddy

Classificada 5 em 5 estrelas

Really good l didn't get pestered by…

Really good l didn't get pestered by phone calls and it could take my time

6 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello Patricia,
Thank you so much for your lovely review. I’m really glad to hear that you felt able to take your time and make your decision without any pressure — that’s exactly how it should be.
Best wishes,
Anne-Sophie

Classificada 5 em 5 estrelas

Simple procedure

I've been meaning to get around to this for years. A simple unattended cremation suits me fine. Then friends and family can celebrate my life with a party. A phone call to Aura had the job done, quick and easy, and the cost was reasonable.

11 de fevereiro de 2026
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Resposta da Aura

Hello Karenne,
Thank you so much for your lovely review. I’m really glad I could help you get your funeral plan sorted.
Best wishes,
Zoe

Classificada 5 em 5 estrelas

Lovely people to talk with

Lovely people to talk with. Very clear in procedures. No pressure applied to buy product. All in all I studied a few companies that could look after me when my time comes and found Aura to be the most sincere in their quest to look after me and my family - and the least driven by financial profit.

11 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello Peney,

Thank you so much for your kind words. I’m so glad you felt no pressure — that’s so important when making a decision like this. Knowing you chose Aura after looking at other companies is a real compliment, and I’m grateful for your trust in us to look after you and your family in the future.

Wishing you all the best,
Matt

Classificada 5 em 5 estrelas

Make your earthly choice the right one while you can

Now reached the age where continuous TV ads., and cold call letters through our mailbox led to my wife and I looking for a pre-paid funeral plan.
Research, research, research is recommended because the provider who you think is the right one can turn out to be quite the opposite. After making contact with the top recommended providers, and a dollop of Martin Lewis along the way, we decided upon Aura; best first contact by far. The whole package, its competitiveness and the personal touch provided by our contact Jimmy, made a not so easy purchase feel very normal and reassuring. Process was informative and customer facing throughout which I can thoroughly recommend.
Due diligence all the way has delivered a decision that we are more than confident with but at the same time we hope thatit’s a long time before we invoke the plan arrangements!

11 de fevereiro de 2026
Opinião espontânea
logótipo da Aura

Resposta da Aura

Hello,

Thank you so much for such a thoughtful and detailed review. It really means a lot that you and your wife took the time to share your experience.

I understand how much research goes into a decision like this, so I’m truly pleased that Aura stood out for you and that I was able to make the process feel normal and reassuring. And I completely agree — I hope it’s a very long time before the plan is ever needed. In the meantime, it’s good to know everything is in place for that added peace of mind.

All the very best to you both,
Jimmy

Classificada 5 em 5 estrelas

Excellent in every way

Very professional, no problems at all
Now I feel ready for the future

4 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello Jenny,

Thank you so much for your kind review. It’s great to know you’re now feeling ready for the future — that peace of mind is exactly what we hope to give.

Wishing you all the best,
Matt

Classificada 4 em 5 estrelas

Happy with Aura

Happy with Aura. Some other companies are cheaper

4 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello Virginia,

Thank you for taking the time to leave a review. I’m really glad to hear that you’re happy with Aura. I truly appreciate you choosing us. It means a lot that you felt comfortable going ahead with us.

Wishing you all the best,
Jimmy

Classificada 4 em 5 estrelas

Arranging a cremation is stressful and…

Arranging a cremation is stressful and distressing. Aura made the arrangements efficiently. The staff were considerate. Reason for four stars was the repeated requests for feedback in the form of a review. Experiencing grief at the loss of a loved one is distressing enough without being badgered to give a review hence the time gap in giving this review.

19 de setembro de 2025
logótipo da Aura

Resposta da Aura

Hello,

Thank you for taking the time to share your experience, especially during such a difficult period. I’m really glad to hear that you found the arrangements efficient and that our team were considerate — that truly means a lot.

I’m also very sorry if our follow-up requests for a review felt overwhelming. That was never our intention, particularly at such a sensitive time, and I completely understand what you’ve said. Your feedback is important, and we will take it on board.

Thank you again for trusting us to look after your loved one. My thoughts are with you.

With warmest wishes,
Tracy

Classificada 5 em 5 estrelas

Very friendly customer service

Very friendly customer service once contacted and efficient follow up with paper work. Friendly staff and ease of contact.

2 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello Mr Draper,
Thank you very much for your kind review. I’m really pleased to hear that you found our service friendly and easy to deal with, and that the paperwork was handled efficiently.
All the best,
Roddy

Classificada 5 em 5 estrelas

The company were very considerate and efficient and…

The company were very efficient and pleasant to deal with, with no pressure selling and making it easy to take up the opportunity of a short-term reduction in. The gentleman I spoke with as my internet was down was very helpful and considerate, ensuring that I had someone available if wished to make a potentially emotionally charged decision - I felt my dog's presence was enough, which turned out to be a shared interest.

9 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello Jean,
Thank you so much for your lovely review. I’m really glad to hear that you found everything efficient and easy to sort out. It was a pleasure speaking with you, and I’m so pleased you felt comfortable and supported while making your decision.
Wishing you all the very best,
Jimmy

Classificada 5 em 5 estrelas

Aura Life Excellent for Customer Care

Made initial enquiry for a direct cremation plan and received the choice of available plans initially via email. Called to ask some further questions and spoke with Jimmy who was helpful and explained everything I needed to know, with compassion and empathy. There was no hard sell I was given time to consider my choices and a further call was scheduled where I selected the plan of my choice. Very competitive plan prices and excellent service, first class customer care highly recommended.

30 de janeiro de 2026
logótipo da Aura

Resposta da Aura

Hi Beverley,
Thank you so much for taking the time to leave this lovely review. I’m really glad the information we sent over was helpful, and that when we spoke I could answer your questions clearly and support you with compassion...especially while you were weighing up your options.

I’m pleased you felt there was no pressure and that you had the time you needed to choose the right plan. Thanks again for your recommendation, it really means a lot.

Wishing you all the best,
Jimmy

Classificada 5 em 5 estrelas

All questions answered wirh no hard sell

A friendly, helpful and certainly not pushy phone call for my phone call. All
questions answered and my mind put at rest.

8 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Carol,
It was a pleasure talking with you, and answering all of your questions. If you ever have more questions, we will be here! Thank you for leaving a review - wishing you all the best. Roddy

Classificada 5 em 5 estrelas

Excellent product and service

There was no aggressive selling (unlike others I contacted), a full refund availability and the product is clear and comprehensive.

8 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello,
We really appreciate you leaving this kind review, thank you. It's great to know that you didn't feel pressured by us, and that our materials were clear. All the best, Jimmy

Classificada 5 em 5 estrelas

We have just taken out two plans and…

We have just taken out two plans and everything went smoothly

1 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Rhona,
I'm so happy to read this positive review following your recent experience taking out two plans with us. Thank you, and wishing you all the best. Anne-Sophie

Classificada 5 em 5 estrelas

Extremely professional.

Extremely professional.
Top rated independently.
Very competitive pricing.
They even sent an information pack by registered post.

8 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

James,
Thank you very much for this positive review. We will always be here for a chat, should you have any questions or concerns in the future. All the best, Roddy

Classificada 5 em 5 estrelas

A positive experience

I shortlisted 3 companies providing direct cremation. Aura's
customer service was by far the best. All my questions were answered in a professional and caring way. I was making arrangements for myself and was treated with courtesy and respect. It was a positive experience and I would certainly recommend Aura. Thank you

7 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hello,
We so appreciate your kind review. Thank you for trusting Aura after comparing a few companies...I'm glad that you felt listened to and treated with courtesy and respect while making arrangements for yourself. It was my pleasure to answer your questions and help make the process a positive one. Thanks again for recommending us, it means a lot.

Best wishes,
Caoimhe

Classificada 5 em 5 estrelas

They Care

Aura were just there for you
For all the questions you wanted to ask
For everything you didn’t know
For just guidance on everything
But for me this is a family business
Paul the father was diagnosed with a terminal diagnosis of MND however he is still here and has started fhe business Aura with his son James
It is a family business
Most of all ‘No Pressure’ at all no calls no constant emails
They’re prices are brilliant - am I allowed to say beat pure cremation hands down
And you can pay up over a year with no extra costs
Just go for Aura a lovely helpful at all times ‘ Family ‘ business

29 de janeiro de 2026
logótipo da Aura

Resposta da Aura

Jackie,
Thank you so much for such a thoughtful review. I'm happy to read that you felt we were there for you with guidance and answers, and that everything felt “no pressure” from start to finish — that’s exactly how it should be.

I’m so pleased the pricing and the option to spread payments helped make things feel manageable too. Thanks again for recommending us, it was a real pleasure to help.
Warm wishes,
Jimmy

Classificada 5 em 5 estrelas

Very good service and advice

Having looked at several plans by other companies i came back to Aura as everything i read in their brochure sounded so sincere. I phoned Aura and spoke to a lovely lady called Debs. She was very helpful and explained everything about their plans. I had also made a list of questions to clarify some items. Debs answered all my queries and I decided on the plan I wanted, and so I signed up for that plan. Aura are very professional and extremely helpful, I would highly recommend them to anyone.

2 de fevereiro de 2026
logótipo da Aura

Resposta da Aura

Hi David,
Thank you very much for your kind review and for choosing Aura after looking at other plans. I’m really glad the brochure felt clear and sincere, and that our chat helped you feel confident in your decision. It was a pleasure answering your questions and helping you find the right plan. Thanks again for the recommendation, it means a lot.

Wishing you all the best,
Debs

Classificada 5 em 5 estrelas

Peter review

First i spoke to a lovely man jimmy and went through everything and what to expect and the never kept ringing me the left me time to make my descisson and then a lovely lady called tracy who was absolutely brilliant and kept me informed the whole way through the process couldnt ask for anything more i applaud you will deffo be using them again

10 de dezembro de 2025
Opinião espontânea
logótipo da Aura

Resposta da Aura

Hello,
Thank you so much for your lovely review. I’m really glad Jimmy was able to talk everything through clearly and give you the time you needed to decide with no pressure.
And thank you for your kind words about me, too. I’m so pleased I could keep you informed and make the whole process feel straightforward. We really appreciate your recommendation, and we’ll be here whenever you need us.
Warm wishes,
Tracy

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